X, the social media platform owned by Trump megadonor Elon Musk, is promoting Trump campaign-curated content to all U.S. users, regardless of whether they have opted out of Trump-related content.
On the platform formerly known as Twitter, banner ads for the Trump campaign donning the #Trump2024 tag appear for all U.S. users, even those who’ve blocked words, topics, and hashtags related to the candidate or his campaign or muted the advertiser.
Additionally, the #MAGA tag displays an edited image of the former president from his attempted assassination and the #Trump2024 hashtag displays an American flag.
It is unclear whether the Trump campaign paid for the images on the #Trump2024 and #MAGA tags, though an advertisement for the tag on the site’s trending page reads “Promoted by Team Trump.” As Mashable noted, it is the first time the platform has enabled the image feature to promote a specific political candidate.
Clicking the Trump2024 tag also prompts American flag graphics to flood the screen.
If the Trump campaign paid for it as an ad, I’m not upset by it assuming anyone else could have paid to promote an alternative political candidate.
If it’s an in-kind donation to the campaign, that’s troublesome.