Here are some screenshots from my router administration pages. Notice the “Powered by Asuswrt-Merlin”.
In the first image you can see that I have a particular feature disabled.
When I toggle it on I receive a warning that my information will be collected by Trend Micro.
I included another screenshot showing the location where I would withdraw my consent to having my data collected, were I to actually use the advanced features of the router, that I thought I was paying for at the point of sale. Instead I was apparently paying for the privilege of having the option dangled in front of me, behind an agreement for yet another, separate company to collect my family’s data.
Sorry about that. I guess I completely missed your point that you were referring to data sharing only via the new “agreement” getting foisted on people. Fingers crossed it doesn’t get into Merlin.